About us
Where data meets understanding.
At Narrative, we believe that finance should empower, not overwhelm. Our mission is simple, to help small business finance platforms make sense of the data they already have and use it to create more meaningful, transparent relationships with their customers.
Our mission
To empower platforms that empower people
Our mission is to give financial platforms the tools to build genuine, long-term relationships with their customers. When platforms can listen, respond, and add value at every step, they don’t just grow revenue, they grow trust and advocacy that lasts.
Our values
Built on purpose, shaped by people.
At Narrative, our values shape everything, from the way we build to the way we collaborate with our partners.
Our guides
Trusted by the best
We’re proud to be building Narrative with the guidance and backing of the world’s leading innovation networks in technology and entrepreneurship.
Note from the founders
When we started Narrative, we were not trying to build another finance tool. We wanted to solve a deeper problem, the gap between data and understanding.
In every SME platform we worked with, we saw the same challenge. There were endless dashboards, metrics, and reports that showed plenty of information but offered very little clarity. Teams had the data but not the story. Businesses had the numbers but not the meaning behind them.
We built Narrative to change that. To make financial insight feel human, conversational, and easy to act on. We wanted to help teams move from interpreting numbers to inspiring action and to remind everyone working in finance that technology should explain, not overwhelm.
Every feature, every line of code, and every design choice comes back to that simple idea: understanding is the most powerful form of intelligence.
Professor Michael Dowling & Dr Yulia Plaksina
Co-Founders
Our team
Meet the team
Behind every great solution is a team of passionate innovators, problem-solvers, and visionaries.
Michael Dowling
Co-Founder
Yulia Plaksina
Co-Founder
Lead AI Engineer
Lead QA engineer
Developer
Khushi Mehta
Lead Product Designer
Qingyang Wang
Product Lead
Looking ahead
The Future We’re Building Toward
We’re building a future where financial platforms can understand every small business deeply, engage them personally, and deliver insights that strengthen relationships for years to come.
A smarter way to understand every business
We enable SMB finance platforms to deliver personalised engagement at scale, transforming everyday interactions into loyalty, trust, and long-term customer value.
A personal financial experience at scale
We believe the next era of SMB finance will be shaped by platforms that talk with their customers, not at them, guiding, supporting, and engaging them with clarity that builds trust.
A new standard for fintech engagement
Our long-term ambition is bold but simple: to power the primary engagement layer for millions of SMBs, helping financial institutions deliver interactions that are more relevant, timely, and human than ever before.